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Team doing website strategy before the design
Business

Why the Best Websites Start With Strategy, Not Design

Your website looks great but isn't bringing in customers. Here's why starting with a messaging strategy instead of design makes the difference, and how the M2M Framework puts your customer first.
Casey Lewis
2.12.26

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Team doing website strategy before the design
Web Design
Business

Why the Best Websites Start With Strategy, Not Design

Your website looks great but isn't bringing in customers. Here's why starting with a messaging strategy instead of design makes the difference, and how the M2M Framework puts your customer first.
Casey Lewis
2/12/26
mockup of a website created in webflow
Business
Web Design

How Much Does a Webflow Website Cost in 2026?

Real Webflow pricing from a Professional Partner. No fluff, just numbers.
Casey Lewis
2/4/26
thumbnail for conditional visibility
Video
Webflow Tutorial

Use Conditional Visibility in Webflow to Increase Conversions

Webflow might seem limiting when you realize every blog post in a collection shares the same template. But here's the thing: you don't have to show the same content to every reader.
Casey Lewis
1/24/26
thumbnail for overlapping sections in webflow video
Webflow Tutorial
Video

3 Ways to Create Overlapping Sections in Webflow

Learn three techniques for creating two-tone backgrounds and overlapping sections in Webflow—from simple CSS gradients to client-editable component properties.
Casey Lewis
1/17/26
Fluid Typography Using Variables in Webflow
Webflow Tutorial
Video

How to Setup Fluid Typography Using Variables in Your Webflow Project

Learn how to create fluid typography using CSS clamp() and custom properties. Eliminate jarring breakpoint jumps with smooth, responsive text that scales seamlessly across all screen sizes.
Casey Lewis
12/22/25
thumbnail image for the video
Business
Video
Web Design

5 Things to Look for When Hiring a Webflow Designer

Hiring a Webflow designer sounds simple—until you're halfway through a project and realize something's off. So this doesn’t happen to you, I'm giving you five things to look for before you sign that contract.
Casey Lewis
12/8/25
GSAP person shown vs the intersection observer api
Webflow Tutorial

Should you use the Intersection Observer API or GSAP for scroll animations?

When should you use GSAP vs the Intersection Observer API for scroll-based reveals?
Casey Lewis
11/14/25
filter multi-reference fields on a blog card graphic
Webflow Tutorial

How to Filter Multi-Reference Categories on Webflow Collection Items

Stuck showing all category tags on Webflow collection items? Learn this simple JavaScript trick to display only matching categories and create cleaner UX.
Casey Lewis
7/8/25
Dynamic navbar switching between light and dark themes as it overlaps different colored sections
Webflow Tutorial

How to Create a Dynamic Navbar That Changes Themes Based on Section Background

Discover how to create a smart navbar that automatically adapts its theme (light/dark) based on the background section it's overlapping. This tutorial covers HTML markup, CSS styling, and JavaScript detection logic.
Casey Lewis
6/12/25
GSAP SplitText timeline
Webflow Tutorial
Video

How to Add GSAP SplitText to a Timeline

Learn how to master GSAP's SplitText plugin with this comprehensive guide covering standalone animations and timeline integration. Discover practical patterns and best practices for creating smooth, reliable text animations in your web projects.
Casey Lewis
5/13/25
blog card graphic for aligning buttons on blog cards
Webflow Tutorial
Video

How to Align Buttons on Your Blog Card Using the Auto Margin Trick

Discover how to align blog card buttons in Webflow effortlessly using the auto margin trick for a polished, professional look.
Casey Lewis
1/13/25
Image of the parallax hover mouse effect
Webflow Tutorial

Build an Interactive Parallax Mouse Hover Effect: A Step-by-Step Guide

Create visually engaging parallax hover effects with this tutorial. Discover how to use JavaScript, CSS transitions, and HTML for smooth, interactive designs.
Casey Lewis
11/15/24
person integrating swiper js into their webflow project at a cafe drinking coffee
Webflow Tutorial

How to Integrate Swiper JS in Your Webflow Project in 4 Easy Steps

Discover how to add a flexible and powerful Swiper JS slider to your Webflow site with ease.
Casey Lewis
10/28/24
Small Business owner doing keyword research on a laptop in their business before customers arrive.
SEO
Business

How to Find the Right Keywords for Your Small Business - A Step-by-Step Guide

A complete step-by-step guide to finding the right keywords to help your small business boost its online presence and reach local customers.
Casey Lewis
10/17/24
Optimize images for SEO
SEO

How to Decrease Image Size to Improve SEO Rankings: Free and Easy Method to Convert Images to AVIF Format

Easily convert images to AVIF using your terminal for a fast, cost-free way to optimize Webflow blog posts.
Casey Lewis
10/6/24
Resize Images in Bulk
SEO

How to Resize Images In Bulk Using the Terminal

Discover a fast way to batch resize images using the terminal, automate file management, and save time on repetitive tasks.
Casey Lewis
10/7/24
website audit
SEO
Business
Video

How to Perform an SEO Audit for Your Small Business Website

Learn how to conduct an SEO audit for your small business website with simple steps to improve rankings and drive more traffic.
Casey Lewis
10/4/24
Google Tag Manager Setup
SEO

How to Setup Google Tag Manager on Your Website

Step by Step Guide to setting up Google Tag Manager to collect GA4 analytics data on your website.
Casey Lewis
9/27/24
add mapbox map to webflow project complete guide
Webflow Tutorial

How to Add a MapBox Map to a Webflow Project - Complete Guide

Discover how to seamlessly integrate Mapbox maps into your Webflow project with our step-by-step guide.
Casey Lewis
8/15/24
How to Use GSAP in Webflow for Fadein and Stagger animations
Webflow Tutorial
Video

How to use GSAP in Webflow: A Guide to Fade-In and Stagger Animations

Explore how to create Fade-in and Stagger animations using GSAP and why this approach offers advantages over native Webflow animations.
Casey Lewis
6/24/24
Webflow Tutorial Using CSS for Hover Effects
Webflow Tutorial
Video

Enhancing Web Design with CSS: Advanced Hover Effects Using Sibling Selectors

Master advanced hover effects with CSS sibling selectors—transform your web designs today!
Casey Lewis
5/13/24
split text in Webflow with GSAP
Webflow Tutorial
Video

How to Create a Stunning Fade-In Text Effect in Webflow Using GSAP Scroll Trigger

Learn how to easily split text in Webflow using the split type library and GSAP
Casey Lewis
5/9/24
make an api call in webflow
Webflow Tutorial
Video

How to Make an API Call in Webflow and Display the Results on the Page

Learn how to make an API call, then display the results of the call on the page.
Casey Lewis
4/30/24
webflow dynamic quotes with cms
Webflow Tutorial
Video

Dynamically Generated Quotes in Webflow with CMS and GSAP

Learn how to generate dynamic quotes on page load and on scroll in Webflow.
Casey Lewis
4/29/24
ecommerce shopping mobile first web design
Web Design
SEO
Business

The Future of Online Shopping: Is Your Website Ready for the Mobile Consumer?

Discover the secrets to business growth through mobile-optimized web design.
Casey Lewis
2/12/24
How NOT to Style Headings in Webflow
Webflow Tutorial
SEO
Video

How NOT to Style Headings in Webflow: Quit Making this mistake that is killing your SEO

Using HTML headings to style your text might be compromising your site's SEO and adopting poor development practices.
Casey Lewis
2/6/24
dpi in web design high quality image shown
Web Design
SEO

Is it Mandatory to Keep Images at 72 DPI for Web Design?

Explore the evolution of image optimization in web design, moving beyond the 72 DPI myth to techniques that enhance visuals across various devices
Casey Lewis
1/29/24
thumbnail for webflow tutorial - build a video lightbox playlist with Webflow's CMS
Video
Webflow Tutorial

How to Build a CMS Driven Video Lightbox Playlist in Webflow

Build a CMS Driven Video Playlist in Webflow, using Webflow's built in Lighbtox feature. Find out how in this new tutorial.
Casey Lewis
1/25/24
thumbnail for how to create an image lightbox in webflow
Video
Webflow Tutorial

How do you Build an Image Lightbox in Webflow?

Discover how to create a custom image lightbox in Webflow with this comprehensive tutorial.
Casey Lewis
1/23/24
thumbnail how to create a video lightbox in webflow
Video
Webflow Tutorial

How to Create a Video Lightbox in Webflow

Learn how to create a custom video lightbox in Webflow with our step-by-step tutorial.
Casey Lewis
1/22/24
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