Get found on Google and recommended by AI.
Your Customers Aren't Just Googling Anymore
They're asking ChatGPT for vendor recommendations. They're using Perplexity for research. They're getting answers from AI before they ever visit your website.
Stale websites don't rank—and they don't get recommended.
Most businesses launch a website, then let it sit. The result?
- Outdated content that signals "inactive" to search engines
- No fresh material for AI engines to cite or recommend
- Competitors with consistent publishing pass you in rankings
- Your site becomes a digital brochure instead of a lead engine
Google and AI engines reward websites that are alive—regularly updated with fresh, relevant content.
I combine traditional SEO best practices with AEO (Answer Engine Optimization) strategies designed for the way people search today.
Market to Message Audit
Before we optimize your site, we need to know who you're talking to and what to say.
The Market to Message (M2M) Audit is a strategic foundation that ensures every piece of content speaks directly to your ideal customers in their language.
Most SEO fails because it targets keywords, not customers. The M2M Audit ensures we're optimizing for the right people with the right message, so your content converts, not just ranks.
What's Included:
- Deep dive into your Ideal Customer Profile (ICP)
- Competitive positioning analysis
- Message-market fit assessment
- Content gap identification
- Strategic roadmap for SEO & AEO implementation
Investment: $1,200 (one-time)
Simple, Transparent Pricing
Essentials Package
Growth Package
Standard plan
SEO Audit
A thorough technical audit of your website's performance paired with an actionable plan to improve your on-page SEO.
M2M Messaging Audit
Strategic foundation work to ensure your content speaks to the right people with the right message.
A-La-Carte Backlinks
Build backlinks on a month-to-month basis.
- FAQ Schema Markup: Structured data that tells AI engines "here's a question, here's the answer"—making your content easy for AI to understand and recommend.
- ICP Language Matching: Content written how your prospects actually phrase questions—not keyword-stuffed, but conversational and natural.
- Consistent Publishing: Fresh content that keeps you in the AI recommendation pool. Stale sites get forgotten.
- Context Building: Presence in communities and platforms where your ideal customers gather—building the signals AI uses to understand your relevance.
SEO Campaign Expectations
Having the right expectations at the beginning of a SEO campaign is crucial for it’s success, so here is what you can expect.
12 Month Campaigns
A typical SEO campaign takes about 12 months.
You’ll likely see results in 3 to 4 months, with 6-7 months being the sweet spot for most SEO campaigns to really begin gaining traction.
Mature Site, Faster Results
Google attributes authority based on a site’s age.
That doesn't mean new sites can't rank in organic search results. It just might take a little longer.
ROI is Based on Investment
The more marketing capital and effort you are able to put towards an SEO campaign, the more long lasting return you can expect.
Why SEO + AEO Together?
Traditional SEO Isn't Enough Anymore
SEO gets you ranked on Google. AEO gets you recommended by AI.
Your competitors are already showing up when prospects ask ChatGPT for solutions.
If you're not optimized for both traditional search and AI-powered answer engines, you're leaving opportunities on the table.
My approach combines:
- Traditional SEO best practices (technical optimization, content, schema)
- AEO strategies for AI visibility (FAQ schema, conversational content, consistent publishing)
- ICP-aligned content using the Market to Message Framework
- Social media content to amplify your reach
The goal: Position you as the go-to solution—visible wherever your ideal customers search.
Ready to Get Found?
Let's discuss which package fits your goals—or start with an M2M Audit to build the right foundation.
Don’t Just Take Our Word for It
After launch our clients see clearer messaging that resonates with ideal customers resulting in improved organic traffic and search visibility, higher-quality leads (fewer tire-kickers), and faster sales cycles with better-qualified prospects.
From the beginning, Casey worked closely with me to gain a deep understanding of my goals and ambitions for the website. He listened to my ideas and translated my vision into a stunning website in a very quick turnaround. I completely value his partnership.
Not only is Casey a technical expert, but he is also a pleasure to work with. He is highly responsive, reliable, and goes above and beyond to ensure his clients are satisfied. His attention to detail and dedication to delivering high-quality work are unparalleled.
My business would not be where it is today without his help and I am so thankful! I can’t say enough positive things about working with Casey and I highly recommend him if you are in the market for a web designer.
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Highly recommend working with Casey! He is very communicative and knowledgeable. Don't hesitate working with him!
Casey patiently walked me through each step of the process, thoroughly answering every question I had, researched my industry to know how the layout should be presented. He always answers my texts, emails, and calls. His knowledge and professionalism is beyond compare!
Casey recently helped me with a Webflow project that I had become behind and over my head with. He was extremely responsive and quick. He was able to answer all my questions and complete everything I needed. I would highly recommend working with CL Creative.
Frequently Asked Questions
What's the difference between SEO and AEO?
SEO (Search Engine Optimization) focuses on ranking in traditional search results like Google. AEO (Answer Engine Optimization) focuses on getting recommended by AI-powered tools like ChatGPT, Perplexity, and Google AI Overviews. Both are essential for visibility in 2026 and beyond.
Do I need to start with the M2M Audit?
It's recommended but not required. The M2M Audit ensures we're targeting the right audience with the right message. If you already have a clear understanding of your ideal customer and strong brand messaging, you can start directly with a monthly package.
How long until I see results?
Most clients see initial movement in 3-4 months, with significant traction at the 6-7 month mark. SEO is a long-term strategy—the results compound over time and last longer than paid advertising.
What's the difference between the packages?
Essentials is for companies new to SEO/AEO who need foundational work. Growth adds more content production, lead generation tools, and email nurturing—ideal for companies ready to scale. Authority is for market leaders who want to dominate their space with comprehensive content strategy and link building.
Can I upgrade my package later?
Absolutely. Many clients start with Essentials and upgrade to Growth once they see results and are ready to accelerate.
What if I just need a website audit?
I offer a standalone SEO Website Audit for $1,200. It's a thorough technical analysis with an actionable plan you can implement yourself or use as a starting point for a monthly retainer.
Who are your services best suited for?
I typically work with service-based businesses, agencies, and experts who already have a website and want to turn it into a consistent lead engine. If you’re actively selling a service or high-ticket offer and want more qualified leads from search and AI tools, you’re a great fit.
What do you need from me to get started?
We’ll start with access to your website platform (usually Webflow or similar), Google Analytics/Search Console, and any existing brand or messaging docs. From there, I handle strategy, implementation, and reporting while keeping you in the loop with clear checkpoints.
Do you handle implementation or just strategy?
I handle both. I can create the strategy, write the content, implement technical SEO fixes, and add schema. If you have an internal dev or marketing team, I’m happy to collaborate and hand off implementation steps as needed.
How do you report on results?
You’ll receive regular reports that cover organic traffic trends, keyword movement, search impressions, key page performance, and lead/conversion insights where available. We’ll also review what content and optimizations are driving the most impact and what’s next.
What if we do not have a blog or much content yet?
That’s completely fine. Part of my role is to build a content roadmap, create new SEO- and AEO-optimized content, and turn your expertise into articles, landing pages, and FAQs that search engines and AI tools can actually use.
Can you work with a brand-new website or rebrand?
Yes, but expectations are different. New sites can rank and get visibility, it just typically takes longer than established domains. For new sites, we prioritize strong technical foundations, clear messaging, and a strategic content plan from day one.
Do you offer one-off projects besides audits?
My main focus is ongoing retainers and audits, but I occasionally take on scoped projects like SEO setups for new sites, content strategy packages, or migration support. If you have something specific in mind, we can discuss whether it fits.
What makes your approach different from a traditional SEO agency?
I work as a strategic partner, not a volume content shop. My focus is on aligning your messaging with how your ideal customers actually ask questions, then structuring that content so both Google and AI tools can easily understand and recommend you.
Still have questions?
End to End Webflow Design and Development Services
From Web Design and SEO Optimization to Photography and Brand Strategy, we offer a range of services to cover all your digital marketing needs.
Webflow Web Design
We design custom Webflow websites that are unique, SEO optimized, and designed to convert.
Webflow Maintenance
Gain peace of mind knowing that a Webflow Professional Partner is maintaining your website.
